Short answer: yes. Hyvä is the frontend of your Magento webshop. The B2B logic, such as customer pricing, roles, and approvals, resides in Magento and in the modules you use. As long as those modules have a Hyvä version, B2B works just as well on Hyvä, and a lot faster.
Where are the B2B features located in Magento?
By default, Magento Open Source has few B2B features. Adobe Commerce has a B2B module with company accounts, shared catalogs, quotes, and order lists. On Open Source, you supplement that with modules or a complete B2B suite.
For Hyvä, that means: every B2B module needs a frontend that works on Hyvä. That is where the work lies.
Customer-specific pricing
Wholesalers work with customer-specific pricing agreements, tiered pricing, and contract prices. These usually come from the ERP. In Magento, you can synchronize them in advance or retrieve them live during ordering. Which approach fits depends on how often prices change and how many customers you have. Read more about ERP integrations.
Roles and permissions
With a B2B customer, multiple people often order under one account. The buyer places the order, the technician only prepares a shopping cart, and the manager approves orders above a certain amount. You manage such roles, budgets, and approval flows with a B2B module. On Hyvä, the user sees the same features in a faster interface.
Quick order
B2B customers know what they want. They order by SKU, upload a CSV, or repeat a previous order. These features in particular benefit from Hyvä's lightweight frontend: an order list with a hundred lines responds immediately.
The Hyvä B2B Suite
We have bundled the B2B features that we kept building over and over into the Hyvä B2B Suite. You start with more than 35 B2B features, such as customer-specific pricing, roles and permissions, quote requests, and quick ordering by SKU. Afterwards, you can expand strategically with custom solutions.
Frequently Asked Questions
Do I need Adobe Commerce for B2B?
No. With Magento Open Source and a B2B suite, you have the most important features, without an Adobe Commerce license. Adobe Commerce may be a good fit if you want Adobe's B2B module and support.
Does punchout work with Hyvä?
Yes. OCI and cXML punchout is backend logic and works independently of your theme.
Are you unsure whether Hyvä fits your B2B processes? We would be happy to walk through them with you. Schedule a meeting.






